Travel & TourismCrafting effective solutions through close partnerships with industry stakeholders.

BUILT FOR EVERY STAKEHOLDER IN THE Travel & Tourism INDUSTRY

Tourists

Plan & purchase your entire trip in one platform, make better choices by accessing reviews, compare prices & offers to obtain best value.

Promoters

Promote your brand or destination the easy way, bring your engagements alive with real time events & offers, give your brand partners more.

Providers

Create & sell the full range of tourist events or services you provide, attract more customers, automatically distribute your offers across a wide range 3rd party engagements, grow your business sustainably.

Governing bodies

Capture & verify a broader inclusivity of data across the tourism industry, centralize engagements, provide easier shopping experiences for travel, obtain richer insight across industry.
Helping the travel & tourism industry achieve more
We empower the Travel & Tourism industry by facilitating industry-wide data connectivity, establishing both centralized and decentralized engagement channels for all segments and destinations. Through a network of interconnected partners, we ensure seamless data sharing with a robust data governance framework.Our platform fosters diversity and creativity, enabling local tourist providers to offer a wide array of travel options. Furthermore, we assist industry leaders in distributing resources, productivity tools, and standardized workflows, enhancing profitability, service quality, and risk management across the industry.
Achieve industry-wide data inclusivityData
HeroHeroHeroHero
Create & connect all engagement - centralized & localEngagement
DiversityEmpower diversity, create & sell anything
SustainabilityScale sustainable business practices industry-wide

The competitive differentiators of our technology

Discover how our cutting-edge technology and holistic approach set us apart from the competition. We offer innovative solutions that empower industries to thrive in today's dynamic marketplace, ensuring you stay ahead of the curve.

Develop yourself

Wider Data Connectivity & Inclusion

Effortlessly transform and interconnect data from diverse sources, fostering enriched engagements, unified shopping experiences, and profound insights throughout the Travel & Tourism industry. Manage multiple curation processes and become the trusted source of data. Connect your data with Artificial Intelligence like ChatGPT and enjoy auto search engine optimization.

Empowering Tourism Promotion

Forge dynamic partnerships to launch travel marketplaces for destinations, interest groups, and industry segments. Seamlessly network across local, state, and national engagements, offering plug-and-play solutions for partners to seamlessly promote on their platforms.

Taking Insights Beyond Clicks

Elevate insights beyond pixel data, delving from inquiries to acquisitions. Utilize API data layer-based events for data tracking even off-platform, crafting customer personas, expanding partner reach, and promptly responding to evolving tourism demands.

Enabling Influencers to Sell Travel

Unleash the potential of travel sales among influencers, friends, and family. Curate lists, share itineraries, and earn commissions by inspiring others to explore. Welcome the referral economy into the world of travel.

Unrestricted Diversity

Empower travel providers to create an infinite array of travel experiences, diverse pricing options, and personalized journeys, optimizing sales performance and tailoring experiences to individual preferences.

Built-in Sustainability Tools

Access real-time industry insights, productivity tools, and standardized workflows that enhance service levels and operational efficiency. Elevate your approach with resources that promote best practices and foster sustainability.

Data security & compliance

Trust a platform prioritizing data security and compliance, ensuring your valuable information remains safeguarded throughout your journey. This includes GDPR, SOC2, ISO 27001, and HIPPAA compliance right out of the box.

* This comparison is drafted considering “out-of-the-box” functionalities whereby additional plugins, integrations or technical assistance are not required to achieve said feature or benefit. Customers are advised & encouraged to conduct their own independent research of each platform to make their own assessment & draw their own conclusions.

User researchThrough industry collaboration, direct engagement with user cohorts and competitive analysis we are able to configure our platform to meet the specific needs of each stakeholder.

1. Tourists

Local Tourists

“We have a destination in mind and a good idea of what we want to do, how do we plan this trip in full, covering all the details we need to plan and be delighted by a few surprises like experiences or accommodation options or food and beverage choices that we weren’t aware of? Keeping my husband in the loop is crucial too.”
GOALS

Plan our trip

Be delighted by unforeseen options

Obtain best value for money and experience

Inform husband and kids of itinerary

Be organized

CURRENT METHODS

Websites

Google

Friends

FRUSTRATIONS

Multiple platforms to arrange travel

Not sure what options are best value

Difficult to share itinerary

Prices different everywhere

BENEFITS OF YOUR LOCAL TRAVEL.GUIDE

Plan & book your entire trip

Research best value through reviews & filtering

Discover a range of new options on your journey

Share your itinerary with your family

One place for all your travel plans

2. Toursim Providers

Experiences

“We create experiences that tourists or locals can participate in. We are eager to promote our experiences to the widest possible audience, make booking and payment easy, and provide our customers with great service so we achieve great reviews. Where possible, we like to join customers to a membership so they become continued customers of our business after their visit.”
GOALS

Widest promotion, highest occupancy

Easy booking and payment management

Upsell of other products or membership

Great customer experience

Excellent reviews

CURRENT METHODS

Multiple platforms

Website

Email

Google

Social Media

FRUSTRATIONS

Often we need multiple platforms to sell the full suite of our services

Inventory management can be daunting

Managing staff to ensure high service can be problematic

Informing customers of low-season specials to improve occupancy

BENEFITS OF YOUR LOCAL TRAVEL.GUIDE

List once, promote everywhere

Best in class booking process

Easy diversification & sale of other services

Reviews management

Staff management

Customer support management

3. Tourism Promoters

Travel Agents & Distributors

“We sell travel on behalf of other providers. Customers come to us for reasons such as convenience (where we organize everything for them), best prices where our buying power can give us competitive pricing and to access our travel knowledge where we make recommendations that improve their travel experience. A platform that could help us deliver those services quickly and easily as well as via our own digital marketplace - that would be fantastic.”
GOALS

Sell more travel

Reduce workload for itinerary management

Trust content

Give customers the best service possible

Receive commissions easily for selling all forms of travel including experiences, events and more

CURRENT METHODS

Websites

Multiple data integrations

Disparity curation of content

FRUSTRATIONS

Time consuming to create customer engagements to sell travel to specific audiences

We can't offer the full range of travel

Trip planning for the customer is cumbersome or paper based between travel requirements

BENEFITS OF YOUR LOCAL TRAVEL.GUIDE

Wider inclusivity of data

Customers can book and plan their entire trip plan

Easy to create engagements per region, segment, travel type or customer persona

Easy to provide price comparisons and quality reviews

Easy to curate data

Easy to disburse multiple levels of payment

Easy to target promotions on marketplace

White labeled solution allows us to brand entire customer and creator experience

Platform is data secure and compliant

Full lifecycle insights from marketing to acquisition

4. Governing Bodies

Governments

"We collect and curate quality data for distribution to various parties involved in the travel industry. We aim to establish a platform that enables state and regional travel offices to seamlessly update this data. This platform will also allow travel agents and distributors to easily integrate this data with their customer engagement and intelligence platforms. Our ultimate goal is to foster tourism in our region, promote sustainable industry practices, and amplify the economic benefits derived from tourism. We believe that the implementation of our platform will be instrumental in overcoming challenges such as keeping up with new events, ensuring data accuracy, and providing a holistic travel experience. We see this as a stepping stone towards constructing a connected network of partners, thereby benefiting travelers and boosting our regional economy."
GOALS

To influence people to travel to our region, including for events.

To influence people travelling to our region to also travel throughout our region.

To influence locals to travel throughout region, including for events.

To help foster a sustainable tourism industry in our region.

To help increase the economic benefits to our region from tourism.

CURRENT METHODS

Website

CRM

STO & RTO’s

Manual

Email

FRUSTRATIONS

Learning about new events

Accuracy of information

Creating & enriching destinations

Sharing data & content with partners

Offering travellers a complete experience

Measuring full customer experinece - CAC to purchase

BENEFITS OF YOUR LOCAL TRAVEL.GUIDE

Empower centralized engagements for any industry segment or destination

Widen data integration inclusivity to capture all of industry.

Give customers a complete user experience.

Keep customer engaged and retained to reduce CAC.

Obtain data that extends beyond acquisition and measure actual purchase behaviour.

Easily curate data.

Share data and content with our network partners.

Empower influencers to help us influence travellers to our region.

Practice data security and compliance.

Cost Benefit Analysis
Problem/Solution

Industry-wide data inclusivity

Connected engagement

Empowered diversity

Scaled business support

Stakeholder Research

Tourists

  • Local tourists
  • International tourists
  • Backpackers
  • Digital nomads
  • Corporates

Toursim providers

  • Experiences
  • Tour operators
  • Accommodation
  • Transport
  • Food & beverage
  • Attractions
  • Event managers

Tourism Promoters

  • Travel agents & distributors
  • Regional tourism offices
  • Friends / influencers
  • Destinations
  • National parks
  • Special interests

Governing Bodies

  • Government
  • Data curators
Unique value

Comprehensive data integration

Networked engagements

Cross platform selling

Unrestricted diversity

Scalable sustainability provisions

Security & compliance

Risk Mitigation

The Marketplace Company

User Adoption

Customer Support

Data Security

Technology

Cost assessment & controls

Reduced Technology Development Time and Delays: Leveraging the platform eliminates the need for extensive in-house technology development, accelerating time-to-market for new features and reducing delays.

Lower Cost of Technology: By utilizing an established platform, you avoid the substantial expenses associated with building and maintaining technology infrastructure from scratch.

Efficient Customer Acquisition Methods: The platform's integrated tools and features enable self-funded customer acquisition through improved visibility and engagement, reducing reliance on costly marketing campaigns.

Data Import, Integration, and Creation Options: The platform offers seamless data integration, import, and creation capabilities, saving costs associated with complex data management and transformation processes.

Integration with Existing Platforms: The ability to integrate with your existing systems eliminates the need for costly overhauls, ensuring a smooth transition and preserving previous investments.

Lower Cost of Resource Distribution: With centralized information and streamlined distribution channels, costs associated with disseminating resources, such as schedules, updates, and guidelines, are minimized.

Self-Funded Customer Support: The platform's user-friendly interface and resources enable users to find answers independently, reducing the strain on customer support resources and associated costs.

Enhanced Resource Utilization: The platform's data-driven insights allow for optimized resource allocation, avoiding wastage and ensuring resources are directed where they're most effective.

Scalability without Proportional Cost Increases: As your user base grows, the platform's scalability ensures that increased demand doesn't result in a proportional rise in operating costs.

Innovative Offerings: The platform's capabilities facilitate the introduction of new, innovative services without the substantial costs typically associated with developing and testing new offerings.

Mitigated Operational Risks: The platform's standardized processes and features reduce the potential for operational errors, leading to lower associated costs and better user experiences.

Data-Driven Decision Making: The platform's data analytics empower informed decision-making, enabling you to prioritize investments and strategies that yield the most significant benefits.

Continuous Improvement: With regular platform updates and enhancements, you benefit from ongoing improvements without the need for constant in-house development efforts.

Reduced Training Costs: The platform's user-friendly design requires minimal training for users, reducing the costs associated with onboarding and support.

Regulatory Compliance: The platform can be designed to adhere to industry regulations and standards, reducing compliance-related costs and risks.

Enhanced User Engagement: The platform's interactive features and personalized experiences foster higher user engagement, resulting in more satisfied customers and potential cost savings from customer retention.

Targeted benefits

Data Inclusivity: Measured by comparing the before and after number of data sources and volume of data points integrated by your industry.

Diversity: Measured by comparing the range of activity options available before and after implementing the platform, showcasing the expanded choices for users.

Equality: Measured by assessing the equal accessibility and representation of various user demographics before and after platform adoption.

Opportunity: Measured by comparing the diversity of activity options before and after platform integration, demonstrating increased opportunities for users to explore.

Intelligence: Measured by evaluating the quality and accuracy of decision-making insights before and after using the platform's data-driven analytics.

Sustainability: Measured by comparing the number of sustainable activity options and eco-friendly practices promoted within the industry before and after platform implementation.

Cost of Operations: Measured by comparing the overall operational costs before and after platform integration, considering savings in infrastructure, maintenance, and management.

Cost of Resource Distribution: Measured by assessing the resource distribution expenses before and after using the platform's centralized distribution methods.

Cost of Customer Acquisition: Measured by comparing the marketing expenses and acquisition costs before and after utilizing the platform's self-funded customer acquisition methods.

Time & Frustration: Measured by analyzing user feedback and data on time spent searching and registering for activities before and after implementing the user-friendly platform.

Data Inconsistency: Measured by comparing data quality and consistency issues reported before and after the platform's implementation.

Number of Platforms: Measured by assessing the number of disparate platforms and systems used before and after adopting the all-inclusive platform.

Customers: Measured by comparing user satisfaction scores and retention rates before and after providing personalized activity options through the platform.

Participation: Measured by evaluating the increase in the number of participants engaging in activities before and after the platform's introduction.

Engagement: Measured by tracking user interactions, session durations, and activity involvement before and after the platform's implementation.

Awareness: Measured by analyzing user awareness of available activities and options before and after utilizing the platform's information dissemination features.

Occupancy: Measured by comparing the utilization rates of recreational facilities before and after the platform's integration, reflecting improved occupancy.

Time to Complete: Measured by comparing the average time taken by users to find, register, and participate in activities before and after the platform's implementation.

Risk Mitigation: Measured by evaluating incidents, accidents, and safety concerns before and after implementing standardized practices enabled by the platform.

Achieving more through collective industry ventures

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